Prime private placement efforts have the insights and relationships to deliver world-class private funding. Prime’s private placement expertise lays the groundwork for successful IPOs by providing growth-equity for expansion through high-quality private and strategic investors, and raising a company’s profile within the institutional investment community. Capital raised in an equity private placement is typically used to finance growth for internal expansion and acquisitions. Private placements can also provide an opportunity for strategic investors, such as technology partners, customers, or suppliers, to contribute to a company's growth and take an equity stake. Private transactions are much more structurally flexible than public offerings, and offer a greater level of issuer confidentiality.